Now, out of the search results displayed, which one would you click? This time, search for ‘guitar classes online.’ But how does this help boost your rankings? Ok, so we now know that rich snippets add additional information on the search results page along with the title, URL, and description. Of course, it’s much easier when you use a WordPress schema markup plugin. Select the data type (schema-type), enter the URL, and generate your code. You can use Google’s Structured Data Markup Helper to generate code snippets. Schema markup is some code (HTML tags) added to your website that Google uses to create those rich snippets. How do you get those? You use schema markup. Let’s look at an example to understand this better.ĭo you notice those extra pieces of information, such as the product color, material, description, and star ratings, around the website description? Well, that’s rich snippets in action. Which schema markup plugin should you use? Let’s dive in! What are Schema and Rich Snippets?īefore we get into the list of schema plugins for WordPress, it’s essential to understand what schema and rich snippets are. What To Look For in a WordPress Schema Plugin?.How Do Rich Snippets Boost Your Ranking?.Not to mention, it simplifies the whole process at the same time. While there’s no magic pill that will get you to Google’s top spot instantaneously, using a WordPress schema markup plugin can speed up the process. This, in turn, helps boost your website’s CTR (Click Through Rate), and with it, you gain more website traffic. What remains constant is the importance given to high-quality content that’s well structured and enhances the user experience.Īn element that’s quite often overlooked, and is key to you winning the battle of ranking on top of SERPs, is adding schema.īy adding schema, Google creates rich snippets on the search results page. Understandably, the good old ways of SEO are just not enough to win this battle.Īdditionally, with Google’s periodic updates, a new ranking factor will often come into play that impacts your website traffic, for good or for the not-so-good. Want to boost your website’s position on the search engine results page? Want to attract a higher share of traffic to your website? Tried all the SEO tricks in the book?Įvery new website that’s being launched today (which is approximately 175 new websites per minute) competes for the coveted number one spot on Google’s SERP.
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